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Hamilton Group uses technology for better meetings
 


The Hamilton Group Meeting Planners, Inc. is a well-established event and meeting planning company that specializes in helping companies create memorable events.

With more than 25 years of experience, they have built a reputation for taking the stress out of conventions, corporate meetings and sales events. But they are always looking to offer their clients more.

Major organizations like Sir Speedy Printing, Wi-Fi Alliance and the ATM Forum rely on the Hamilton Group to plan, organize their meetings and make them memorable for their attendees. On every account, the Hamilton Group delivers.

Recently, the Hamilton Group was able to offer an expanded service to its customers, with the help of 360 Business Consulting.

“Oftentimes, the most time-consuming part of planning a meeting happens before the meeting,” said Mary Russell, president of the Hamilton Group. “The task of coordinating registrations, hotel reservations, and food and beverage commitments can be daunting. We needed a way to make it easier, while providing our customers complete reports on which to base their decisions.”

Working closely with the Hamilton Group staff, 360 Business Consulting developed an online registration system that allows attendees to register for the meeting, select the events they wish to attend, reserve a hotel room and even select special meals. Once registered, each attendee receives a confirmation, and the information is saved for future meetings, making repeat registrations even easier.

“Using the system, I can provide my clients instant access on who is attending, how many rooms we need, and our exact food and beverage requirements,” said Crystal Clark, a Hamilton Group meeting manager.

The system can be scaled and customized for other clients quickly, and historical information can also be used to market future events, allowing for personalized direct mail or email campaigns to an organization’s client base.

“The remarkable part of the system,” Russell explains, “is how economical and easy it was to set up. Including time for customer changes and feedback, we were up and running in less than two weeks, and the cost was affordable for a small business like mine. Now we have a tool we can offer all of our clients that even larger organizations struggle to offer.”

For information on how 360 Business Consulting can help your business with its IT, marketing or sales needs, click here.

To learn how the Hamilton Group Meeting Planners, Inc. can help you plan exceptional meetings and events, click here.

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360 Business Consulting

25562 Gloriosa

Mission Viejo, CA 92691

949.916.9120 PH

949.608.3663 FX

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